ALL
WEBSITE HOSTS ARE NOT CREATED EQUAL
Not
too long ago I read there were over 59 MILLION web servers last
year!!! Website hosts certainly play an important role because
they provide the OFFICIAL INTERNET ADDRESS of
your website. Actually your official address is just a bunch of
numbers like 207 64 758 4985.
A Domain
Name Server makes it possible for you to be known as joessupersandwiches.com.
FREE
HOSTING VS. PAID HOSTING
This
is really not an issue if your desire is to promote your business
and earn income. NEVER USE A FREE HOST FOR A BUSINESS WEBSITE.
For
starters, if you used a site like Geocities or a free website provided
by your Internet Service Provider (AOL, MSN, Comcast, etc.) you
do not have a REAL domain name. You have a subdomain. Also, free-hosted
sites on ISPs are usually not spidered by search engines. They're
certainly not spidered by the major engines.
The
next issue of a free-hosted site is what IT SCREAMS to your potential
customers. "I'm not serious about doing business because I can't
afford a real website."
Paid
Hosting is your only viable option. But there are numerous
paid hosts and they, too, are not equal in what
is provided. What do you need from your host? That depends on
the type of website you will have.
Do you
need a host that supports php, PERL, ASP or whatever? GoDaddy has
been running a lot of television spots, but many webmasters who
post messages to numerous forums (let me find a good way to say
this) are less than pleased with GoDaddy.
At NetVentures
Unlimited, Inc., we use several hosting services based upon what
we want available for a particular website. Another item to consider
is the type of hosting package you need for your site. The major
hosts for online marketing sites, offer a standard hosting package
that includes what most sites need.
Of course
there are ecommerce packages, commercial packages and professional
packages, each with different site sizes and bandwidth usage.
DOMAIN NAMES
What
domain name do you want? In a perfect world you would be able to
get a domain name the same as your business name or one that describes
your business. There is also a very good chance that your first
choice may already be used by someone else. Or, a hosting company
has registered that name and will sell it to you for an inflated
price!
You
need to decide on a domain name BEFORE signing
on with a hosting service. One host we use includes the cost of
the domain name in the price for hosting. That is preferable to
a lot of people for one simple reason: it's easier to control.
You will lose your website if you fail to pay your hosting fee
on time. You will also lose your website if you fail to pay your
domain name fee on time.
That's
also why we prefer to handle domain name registration and hosting
for our clients. Let us be responsible and save you the headache
and possible heartache. If you prefer to do it yourself, it's good
to have a professional domain registrar at which you can register
all your domain names. We recommend:
|
Register Your Domain Name
|
|
|
|
OTHER
CONSIDERATIONS
Efficient
website publication to the web REQUIRES an FTP (file transfer protocol)
program. This is a software program that allows for fast uploading
of your website pages and graphic content.
Some
hosts provide a way for you to upload everything to your server
folder with your Internet browser rather than using FTP software.
The number of files you can upload at one time is limited, which
makes this a slower process.
Some
hosts provide you with a VERY GOOD control panel you can use for
numerous reasons. Check your statistics to see how many visitors
are coming to your site, what pages they're looking at and which
days of the week and times of day you are being visited. This
information can be quite valuable when planning advertising campaigns.
WE
WILL ASSIST YOU
As previously
mentioned, we prefer to handle domain name registration, secruing
a website host and performing FTP uploads for our clients.
If you
prefer to do it yourself, we will assist you in the process. We
will provide you with the pros and cons of various hosts and direct
you to good FTP programs. Yes, not all FTP programs are equal.
Some are smarter than others! Depending upon your level of expertise,
you may need a simple upload program that handles both binary and
ascii files. Or you may need something with a little more automation
to simplify your process.
WHAT
IF YOU DECIDE TO BUILD YOUR OWN SITE
While
web design and production are our major focuses, they are not
the only plates in our cabinet. Perhaps you are wanting to learn
how to build a website without learning a lot about HTML and the
myriad other parts that are required in a professional website
design.
We have
used two major programs to do that very thing. We did one site
as a test and a second for a client who wanted to take complete
control after the site was published. One of the programs stood
head and shoulders above anything we've seen, and we'll direct
you there if you choose not to hire us.
Back
to Top